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For the retail sector our expertise in local economic conditions comes to the fore.

We are able to build on our knowledge of local economies, applying a layer of survey information from our in-situ market research team to provide the most up to date survey analysis of who visits an area, how they visit and why?

In addition, data on spend or competing visitor attractions provides a greater understanding of the site, its strengths and weaknesses and any required future actions.
Examples of where our clients have benefited from retail focused analysis include;
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  • Peel Developments use of drivetime catchment mappings helping the sale of a development site for leisure/cinema use at John Lennon Airport in Liverpool

    work with a major developer in the West Midlands to ensure proximity to lunchtime and after working hours retail offers were highlighted in the marketing of office sites

    our data and mappings for an inward investment agency business case presentation to a potential new airline operator in their area
    Data and analysis based on such Journey To Shop Areas (JTSA's) can also be supported by our work on commuter catchments for employers.

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